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    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
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Public Relations Professionals Of India

  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events
  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Recent Blogs

  • I Traded a Corner Office for a Blank Page. Two Decades Later, Here’s the Project Report. September 4, 2026
  • Bridging Worlds: Lessons from Two Decades across Corporate Boardrooms, Agency Halls and the Entrepreneurial Fire. September 4, 2026
  • Your SEO Budget Got a Promotion. It’s Now Called “PR.” August 1, 2026
  • PR Budgets Are Rising. The Question Is: So What? August 1, 2026
  • We’ve Been in the Communications Business for Decades. So Why Are We Still Getting the Basics Wrong? June 25, 2026
  • Why_PRPOI?
    Public Relations

    Why PRPOI?

    September 11, 2020 /

    CFO to CEO: What happens if we invest in developing our people and then they leave us? CEO: What happens if we don’t and they stay? Best. ROI. Ever. As a professional, I was always keen on upskilling myself and learning about the next new thing. As a self-proclaimed one-woman army, it pretty much served my purpose. I was willing to share my knowledge to people who asked but it didn’t really matter to me whether they actually implemented it or not. This worked fine till I started my own company. The first couple of years were very tough for me as I had to unlearn my old way of…

    read more
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