• About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Public Relations Professionals Of India

  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events
  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Recent Blogs

  • PR Agency Salary Survey Report – 2025 March 18, 2025
  • The Rise and Fall of the Social Media Influencer: A Changing Digital Landscape February 22, 2025
  • How Well Do You Know Your Client? February 8, 2025
  • Meta’s Fact-Check Farewell: Freedom or Fuel for Misinformation? January 17, 2025
  • Has the Pandemic Sheen Worn Off Healthcare PR? In two words: Not Really. January 17, 2025
  • Public Relations

    Meta’s Fact-Check Farewell: Freedom or Fuel for Misinformation?

    January 17, 2025 /

    Traditional media gets new relevance Meta, the parent company of Facebook, has decided to halt its fact-checking efforts in the United States. This controversial move could open the floodgates for misinformation to thrive unchecked, giving dangerous fringe voices free rein. The potential consequences for public welfare are alarming, as evidenced by the havoc misinformation wreaked during the pandemic. Fact-checking serves as a critical gatekeeper, identifying and countering speculation and falsehoods—whether born from ignorance or deliberate malice. Without these checks, deceptive posts can manipulate voter behavior, disrupt institutions, or sway consumer decisions. Importantly, fact-checking is not a threat to free speech; it’s a defense of facts themselves. Meta’s fact-checking partnership will…

    read more
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  • Public Relations

    Do you believe media is not dead?

    January 13, 2022 /

    When this was posed to me during a discussion, the question blew my mind off! My mind was bewildered by endless questions. I mean, can media ever be dead? Really?!? What will happen if, media is truly dead? And if it happens, then what can ever fill the void that the death of media creates? Media is a core stakeholder for communications – sans media – how will public relations function, and how will the messages get delivered? Post distressful mental probing I concluded that media is changed, rather ever evolving and not really dead. Can’t be. Ever. Never. Media reflects the society and continues to adapt to societal transformations.…

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