• About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Public Relations Professionals Of India

  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events
  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Recent Blogs

  • Welcome to the industry. Now the real work begins. May 30, 2026
  • The Agency Doesn’t Need Another Rockstar. It Needs Someone Reliable. May 28, 2026
  • AI in PR. Or Just PR Being PR? You Tell Me. April 21, 2026
  • PR in the Intelligence Economy: From Storytellers to Strategic Power Centers April 21, 2026
  • What It Means to Be a Woman in Corp Comm & PR in 2026? March 8, 2026
  • Public Relations

    2022 to be the ‘ Year of Redefining PR industry’ What changes can we expect?

    January 12, 2022 /

    Seeking learnings from the very tough year of 2020, the PR industry was seen to bring in a renewed focus for itself in the year 2021 and this holds true both at the agency and corporate communications levels. Thanks to the exceptional talent and perseverance, new-age businesses to traditional corporates, hired communications specialist agencies, Head of PR/Comms as well as expanded teams and budgets, proving the fact that communications was slowly yet subtly turning as a powerful enabler for India Inc. As the world dabbles between hybrid worklife, lockdowns, and restrictions, here’s our prediction on what can be expected from the PR industry in redefining itself. Narratives to take centre…

    read more
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