• About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Public Relations Professionals Of India

  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events
  • About Us
  • Blog
  • Surveys
    • PR Agency Salary Survey Report – 2025
    • Wizikey and PRPOI unveil the 2023 edition of the “State of PR and Comms” Report
  • Events

Recent Blogs

  • Your SEO Budget Got a Promotion. It’s Now Called “PR.” August 1, 2026
  • PR Budgets Are Rising. The Question Is: So What? August 1, 2026
  • We’ve Been in the Communications Business for Decades. So Why Are We Still Getting the Basics Wrong? June 25, 2026
  • June & Jeopardy: The Peculiar Madness of Corp Comm at the Half-Year Mark June 25, 2026
  • Welcome to the industry. Now the real work begins. May 30, 2026
  • Public Relations

    2022 to be the ‘ Year of Redefining PR industry’ What changes can we expect?

    January 12, 2022 /

    Seeking learnings from the very tough year of 2020, the PR industry was seen to bring in a renewed focus for itself in the year 2021 and this holds true both at the agency and corporate communications levels. Thanks to the exceptional talent and perseverance, new-age businesses to traditional corporates, hired communications specialist agencies, Head of PR/Comms as well as expanded teams and budgets, proving the fact that communications was slowly yet subtly turning as a powerful enabler for India Inc. As the world dabbles between hybrid worklife, lockdowns, and restrictions, here’s our prediction on what can be expected from the PR industry in redefining itself. Narratives to take centre…

    read more
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