In the shadowy intersections of corporate ambition and public trust lies an uncomfortable truth that many PR agencies would rather not confront. The rush to onboard clients, driven by revenue targets and the allure of big names, often blinds agencies to the very dangers they are supposed to shield against. The industry’s silent compromise with due diligence has become its Achilles’ heel. For PR professionals, every new client is a promise to shape narratives, protect reputations, and build trust in a world that increasingly questions everything. But what happens when this promise is built on a foundation of ignorance? When agencies fail to ask hard questions about the companies they…